Elevating luxury eCommerce with a refined digital showcase for John Nollet’s exclusive hair accessory collections.
John Nollet:// E-shop Redesign
/E-shop & Digital
_Year
2019
_Industry
Tech
_Skills
Concept
UX Design
Lead Art Direction
Lead UI Design
_Hunting Trophies
What is it about?
John Nollet, the hairstylist behind iconic looks for stars like Nicole Kidman, Uma Thurman, and Marion Cotillard, wanted an eShop that matched the elegance of his exclusive hair accessory collections. Each piece, crafted by Parisian artisans, combines materials like real hair, leather, sequins, and brass, blending luxury and artistry.
I led the artistic direction and UI design, creating a minimalist yet refined platform that keeps the accessories as the main focus.The design uses soft neutral tones, clean layouts, and subtle animations to convey a sense of timeless luxury. I also worked closely with the front-end developer to bring the design to life with smooth transitions and interactive details. To maintain visual consistency, I guided the direction of product photoshoots, ensuring that every image aligned with the brand’s sophisticated style.
The result? A streamlined eShop built on WordPress that combines elegant visuals, intuitive navigation, and a seamless shopping experience — perfectly capturing the essence of John Nollet’s world.
